Digital marketing for MSMEs

Supporting local has been the battle cry for a lot of us Filipinos during this Covid-19 pandemic period. With the closure of many establishments, particularly in food and business, supporting local helps and gives our fellow citizens continued motivation and encouragement to carry on and support their own employees with sustained livelihood.

It is also at this point in time that digital marketing continues to pave a sustainable path for our micro, small and medium enterprises or MSMEs to thrive in their business. However, the generational differences present makes it challenging for some to understand how to take advantage of digital marketing. It is for this reason that we, from time to time, enable our MSMEs with Digital Marketing 101 in collaboration with some of our government agencies.