IN celebration of World Health Day, which carries the theme "Our planet, our health," Beko is highlighting its healthy product range from refrigerators to washing machines and cooking appliances as it continues to help Filipinos live healthier lifestyles.

In recent times, we have realized how important clean water, air and food, hygienic rooms and clothes are and how crucial it is to our well-being that the homes we live in are virus-free.

Beko World Health Day-HarvestFresh campaign poster
Beko World Health Day-HarvestFresh campaign poster

Because of this, Beko is constantly looking for new technologies that help preserve what nature gave us so people can live healthy and well-balanced lifestyles.

HarvestFresh is Beko's unique crisper drawer technology that uses an innovative three-color light system to mimic the 24-hour sun cycle. This keeps fruits and vegetables in their natural original environment long after they've been harvested, preserving the vitamins they contain and freshness for longer.

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Beko's technologies and products help ensure a healthy lifestyle for people while protecting the environment and contributing to a healthier future for the planet and future generations.

"We want our products to be part of Filipinos' daily lives as we continue to focus on empowering next generations to live healthier lives. Beko is committed to creating products that benefit our customers and have long ranging benefits for the planet," said Gürhan Günal, country manager of Beko Pilipinas Corp.