AS we await the official proclamation of the winner of the recent presidential election, the question on the minds of a lot of micro, small and medium enterprises (MSMEs) right now is what is in store for them in the incoming Marcos presidency? Let's do a review of President-elect Ferdinand "Bongbong" Marcos Jr.'s recent pronouncements on how he plans to help and support MSMEs, which are very vital to our economic recovery. Will this be a continuation of the Duterte administration's support, or will he pursue a different track? Here are some of his plans as gathered from interviews and news articles on his website and the internet.

In Vlog #144 last year, Marcos highlighted tips on how to survive during the pandemic. He advised MSMEs to minimize business costs or downscale to save on cash. He also suggested that they maximize manpower value and multitask on duties that one person can do. Moreover, he suggested taking the business online. Lastly, MSMEs must pursue social media marketing and advertising to be able to reach more customers.

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