Industrializing farming

WE see it on national news every so often: crops left by the roadside by farmers due to the lack of buyers. In Benguet, tons of tomatoes. In Mindoro, not too long ago, tons of onions. The reason remains the same: no buyers willing to purchase the goods at the desired price.

There are various groups, particularly active on social media, that try to help distribute and market. Many group members support the advocacy because of the aid extended even if the farmers themselves are not organized. Prices may be less than market rates but the point here is the ability to directly help. While the impact cannot be ignored, however, the activity can be exhausting and may not be sustainable as these are emotional purchases.