LOS ANGELES: It has been dubbed the most expensive show ever made, but producers of Amazon's "The Lord of the Rings: The Rings of Power" described its $1-billion price tag as a "bargain" at a lavish world premiere in Los Angeles on Monday (Tuesday in Manila).

The highly anticipated television series, launching on Amazon's streaming platform on September 2, is said to be a personal obsession of Jeff Bezos, the multibillionaire founder of the online shopping giant-turned-streamer.

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