Read this in The Manila Times digital edition.
TOKYO — Hello Kitty, the cute, enigmatic character that adorns everything from handbags to rice cookers, turns 50 on Friday — still making millions for her Japanese creators.
The simple design of the character — who is not a cat but a little girl from London, according to Sanrio, the company behind Kitty — has mileage as a money-spinner for years to come, experts say.
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